In the 2005 version, the wrappers feature different shades of a color (depending on the type of chocolate bar) and are also more detailed, including a more stylised "W" without a top hat, and the chocolate bars strikingly resemble king-sized Kit Kat chocolate bars, only slightly bigger. The wrappers of the 1971 version are brown with an orange and pink border with a top hat over the "W" in Wonka, similar to the film's logo, and the chocolate bars resemble Cadbury Dairy Milk chocolate bars. In Roald Dahl's novel Charlie and the Chocolate Factory and its film adaptations, a Wonka Bar is a chocolate bar and Willy Wonka’s signature product, said to be the "perfect candy bar".
These bars were discontinued in January 2010 due to poor sales. Other varieties of Wonka Bars were subsequently manufactured and sold in the real world, formerly by the Willy Wonka Candy Company, a division of Nestlé.
Quaker Oats had a problem with the formulation of the bars and Wonka Bars had to be pulled from store shelves. The movie was funded largely by Quaker Oats for the intention of promoting the soon to be released Wonka Bars. Wonka bars were created by Quaker Oats (in conjunction with the producers of Willy Wonka and the Chocolate Factory). Wonka Bars appear in both film adaptations of the novel, Willy Wonka & the Chocolate Factory (1971) and Charlie and the Chocolate Factory (2005), and the play, Charlie and the Chocolate Factory the Musical (2013) each with different packaging. The Wonka Bar is a fictional chocolate bar, introduced as a key story point in the 1964 novel Charlie and the Chocolate Factory by Roald Dahl. The pictures are lively.Prop Wonka Bars from 2005's Charlie and the Chocolate Factory. This is one of those books listed “for all ages,” which means families can read it aloud, and its humor is on two levels. Just before this we meet “the great gum-chewing machine,” which produces a little flat stick of gum that is a three course meal.
One of their work songs is about a gum-chewer who came to a bad end. The factory is run by undersized pygmies called Oompa-Loompas (slaves of the machine?). It is also a somewhat sadistic cautionary tale, for unpleasant adventures befall the “four nasty children.” On the surface it recounts a fascinating visit by Charlie and “four nasty children” to a chocolate factory, where all kinds of strange things happen and extraordinary machines are at work. An offbeat fantasy that may be many things to many readers. Illustrated by Joseph Schindelman. Knopf.
This review was printed in the November 7, 1964 edition of The Saturday Review.Ĭharlie and the Chocolate Factory.
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